Category Archives: Search Marketing

Get a Site Audit to Diagnose Why You’re Not Getting the Web Traffic You Want

Posted by Robert MacNeil – President

When you’ve tried do-it-yourself SEO efforts or even hired a company, but haven’t had results, getting an audit of your site will help you assess the problem areas. If your efforts haven’t included audits every month, there’s no way you would know what to fix and when before you get dinged by Google or worse, de-indexed.

We want to bring your attention to ways you can audit your site or have a professional SEO company do it for you. With assessments, you stay on top of your competitors and get the ranking results to prove it.

4 Must-Do Rules for SEO to Be Effectively Competitive

Posted by Gabrielle Talley - Senior Search Marketing Manager

Search engine optimization is nothing new. The technology has been near leading edge of the digital world for quite some time. With the tremendous use of search engines, great SEO (Search engine optimization) is a must. The process of SEO is tricky as change is constant as a result of changes to search algorithms. If you want to get more traffic from search engines, get a grasp on these concepts.

LONG-FORM CONTENT IS SIGNIFICANT

Quality of Content is ultimately more important than quantity or speed of content posted. Most of the time Long-form content is worth more for readers. This is one reason Google often

7 Reasons Your SEO Never Works Out as Planned

Posted by Gabrielle Talley - Senior Search Marketing Manager

If you’re not familiar with using organic search engine optimization (SEO), then your plans are likely to fail. It is the frontrunner for online marketing today, but there’s a lot of factors that go into optimizing your website for the search engines. The list is exhaustive and confusing for anyone new to the SEO scene.

Here’s 7 reasons why your SEO is NOT working for you:

1.  You don’t have the right set of keywords

If your keyword list is not specific to your brand, products, and services, then your website is

The Top 3 Website Pages for a Marketing Campaign

Posted by Robert MacNeil – President

When designing pages for a marketing campaign, there’s three pages that play an important part. However, understand what each one does in the campaign is sometimes a mystery for non-designers and website owners. Here’s a definition of each and their role in the design and function.

Will SEO Services Be Worth My Time and Money in the Marketing Budget?

Posted by Robert MacNeil – President

With a set marketing budget for the year, you may be wondering if SEO is even worth the time and money for your business. If you’re wondering about the return on investment (ROI), then here’s a few facts to know before investing in SEO services.

CAN YOU REALLY EXPECT AN ROI ON SEO SERVICES?

Yes, of course. We tailor your keywords and content to target your specific set of customers. We include content that answers their questions and gives them information they most want to know about in your industry.

CONTACT US

SEARCH MARKETING SOLUTIONS & WEBSITE DESIGN SERVICES

Contact the Search Marketing Resource team to discuss your online marketing needs or website development requirements. We will provide a detailed proposal or schedule a brief call to help define the project deliverables, timeline and budget.

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