One of the best ways to use social media to promote business is to invite your customers to post reviews to your Facebook page. In order to do this, you need to make sure that your Facebook page is set up for them. If you need a refresher on why you should encourage customers to leave reviews, check out this article.
The following article incorporates the latest procedure information on:
- Setting Up Your Facebook Page for Customer Reviews
- Getting the Facebook Review Link for Your Customers
Setting Up Your Facebook Page for Customer Reviews
Assuming that you already have a Facebook page created and online, the next step is to make sure that the ability for your customers to leave reviews is turned on:
1) Go to your Facebook page, and click the Settings button.
2) On the Settings page, scroll to see if the Reviews tab is turned on. If it isn’t, click Edit Page and scroll to the bottom of the page.
3) At the bottom of the page, click on the Add a Tab button and Facebook opens an Add a Tab window. Locate the Reviews tab and click the Add Tab button.
4) Go back to your company page. There is a Reviews tab in the menu on the left side of the page.
Getting the Facebook Review Link for Your Customers
1) On your Facebook page, click on the Reviews tab on the left-hand menu.
2) Select the address that appears in the Address Bar and copy it.
This is the direct address to your Facebook Reviews page. Use this link to send to your customers via email or on your website when requesting a Facebook Review.
Now your Facebook page is ready for customer reviews.
Use the review link you captured in your email signature and include it on any marketing-related email that you send to customers. Send it out often and don’t forget to ask your customers for reviews.
Use the directions provided in How to Leave a Customer Review on Facebook post to invite your customers to leave reviews on FB
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