Category Archives: SEO Strategies

5 Reasons Why You Need a SEO Audit Right Now

Posted by Michael Wilson - Search Marketing Manager

SEO audits measure the performance of your website and how the site’s content is seen by the internet itself. Search engines are constantly scanning the internet for new content, and if you do not set up your website correctly, it won’t matter how great and helpful the content on your site is, the search engines–and therefore your customers–will not find your site.

Here are 5 reasons you need an SEO Site Audit right now:

What is SEO Attribute Optimization?

Posted by Michael Wilson - Search Marketing Manager

An SEO attribute is the “behind the scenes” language embedded in the code that a user typically will never see, but makes the site more friendly to the web crawlers that review the site determine what it is and what content it contains.

Defining your SEO attributes is a quick and easy way to improve your search engine rankings. The important thing is you make sure that you use the keywords that you have targeted as the focus on your SEO attribute efforts.

The 4 Essential Things a Corporate Website Design Needs

Posted by Puneet Jain - Technical Director

A corporate website is more than broadcasting your brand over the Internet. A corporate website should be designed to entice potential clients and establish your company as a leader in your specific industry.

Your website design should be a compilation of brand, purpose, and end-goals for your company, while keeping the design and content engaging for the End-User. Your website development should be seen as developing a business asset that will generate leads and sales for your company.

Mobile Optimize Your Site for Search Results

Posted by Puneet Jain - Technical Director

It’s important to realize how accessible the Internet is to your potential customers. If a lady is searching for new clothes at the mall, she can instantly go online and find out if there is a better deal somewhere else.

Almost instantly!

Most people who access the Internet through a mobile device can see what’s in the local stores, find out price comparisons online, and order. The market has changed and your business needs to be at the forefront of the changes to compete.

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